Curso de Growth Marketing para Ejecutivos

Growth Marketing for Executives

Identify and exploit
long-term growth opportunities

Growth marketing has gained ground in the business world in recent years. Achieving exponential growth for a business is not a simple task, as it requires a team of experts and professionals to handle various aspects.

All of this is necessary to assess what works and what doesn’t, thus optimizing based on safe and accurate data. Learn to master growth marketing and generate sustainable and scalable growth over time for your company.

When and how?

This course is for me if:

Anyone with knowledge of marketing and analytics who wants to learn to identify and capitalize on growth opportunities or seeks to advance in their professional career can take this course.

Enroll in your favorite course now!

Leave your details and we'll send you all the relevant information:

Content Program

Introduction to Growth Marketing

Data Models – North Star Metrics – Startup Metrics, KPI & definitions

Acquisition - Channels, how much, and why to invest

Creatives that perform

Retention + Engagement - Lifecycle

Cohorts analysis & Creations

Monetization & Referrals

Network Effects

Growth Models

Growth Tools
Create and scale your content generation system

Product Marketing & Growth

Tech & Stakeholders Interaction

Growth Loops

Marketing Automation
Unstoppable Growth Strategies

The Culture of Experimentation

User Psychology
Copywriting: Persuasion with Words

How to build a Growth Marketing team

Job Profiles, Tasks, and Skills
Recruiting

Success Cases - Manuals and Best Practices

Advanced Growth Marketing Strategies
Methods and Frameworks to Guarantee Success

Pillars of Growth Marketing

Growth Funnel

You will understand the importance of each stage of growth according to different business models. You will identify acquisition focuses, understand how to retain them, and make them generate long-term profits.

Data Analysis

You will see the importance of collecting, analyzing, and using data for the execution of efficient marketing and product actions.

Creative Thinking

You will understand agile and creative methodologies to work together with your team, allowing them to generate innovative ideas and growth opportunities.

Experimentation

You will learn about the philosophy and “magic” of A/B testing, and how this process is essential for optimizing your campaigns and product.

Product

You will be able to understand how to create a link between your campaigns and your product. This way, you will know how to make business-based decisions and find growth points.

In this course, you will learn to…

Create an effective Growth strategy

Define and measure KPIs

Scale campaigns

Build your Growth team

Monthly Price

USD$ 350

USD$ 250

You will have:
• Live online classes
• B2B training
• Personalized accompaniment
• Content and campaign templates
• Access to the community
• Live classes every 15 days for life

Payment methods

You can pay with credit card, debit card, bank transfer, or deposit.